Animation: Rise and Fall of Social Media Platforms 2002 – 2018

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Tolle Animation von TNW über die Anzahl der monatlich aktiven Nutzer von Social-Media-Plattformen der letzten 16 Jahre.

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TNW über die Datenquellen und ihr Learing:

Wow, how did you get all this data?
We pulled data from annual (or quarterly) reports of companies that made their numbers public, but also estimated here and there to get appropriate figures. Basically, the above is a bit of fun, not gospel data on which to make complicated business decisions.

So, what did you learn?
Firstly, I had no idea how old LinkedIn is – that damn network has been around since the beginning. We also talk a lot about MySpace’s fall from grace, but the creators of Friendster must be kicking themselves at losing such a big market share.

I was also surprised that Google Buzz (remember that?) was the third most popular social network for a year or two – what a world.

That’s just scratching the surface though, I’ve watched that social media bar chart race multiple times and always find another interesting nugget. One thing’s for certain, judging by how many times the top spot changed hands over the past 16 years, none of the social media giants should be resting on their laurels. Really, anything can happen.

via Martin

2 KOMMENTARE

  1. Aktuell steht da man wieder ein amerikanischer Konzern gegen den anderen: Facebook vs. Google. Da muss man froh sein, dass mit dem chinesischen WeChat oder Tik Tok noch interessante Player dazukommen!

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